Dear Valued Electrolux Group Partners,

As we gather in the vibrant city of Bangkok for the Electrolux Group APMEA Trade Conference on August 29th, I am delighted to extend a heartfelt welcome to each of you. This conference is not just an event, it is a celebration of our collective resilience and a beacon of our unwavering commitment to commercial success in the face of constant change, challenges, and exciting opportunities.

This Trade Conference comes as we ready ourselves to set sail at full speed, to work together with all our business partners. It symbolizes our readiness to embark on a new journey, united in purpose and driven by a shared vision. You will be among the first to experience our groundbreaking Ultimate Experience in addition to the latest product highlights from across our range, highlighting a crystallization of our excellence in innovation.

We look forward to hosting you in Bangkok and to fruitful exchanges and shared success.

Let us continue our journey together, as Together We Grow.

Warm regards,

Vitor Maia

VP Commercial APMEA, and Head of Emerging Markets